Henkel was the first global fast-moving consumer goods company to team up with social enterprise Plastic Bank one year ago. The goal: Collecting plastic waste before it enters the ocean. At the collection centers in Haiti, one of the poorest countries in the world, the local population can return collected plastic waste and exchange it for money, goods, or services. The so called “Social Plastic” is then integrated back into the plastic value chain. Now for the first time, Henkel included this Social Plastic in its packaging.
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