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Milestones & Achievements

More than 140 years of brand success.

At the beginning of the company's history in 1876, we meet a 28 year-old merchant who was interested in science – Fritz Henkel. On September 26, 1876 he and two partners founded the company Henkel & Cie in Aachen and marketed his first product, a universal detergent based on silicate.

During the following years, this German family of entrepreneurs and thousands of their employees built Henkel into a global company.

Henkel started its businesses in Australia & New Zealand in 1975 and 1988 respectively. Today, the company operates across both countries in all three business areas: Laundry & Home Care, Beauty Care and Adhesive Technologies.

Ranking & Awards

Proof points of our performance culture

Every year, Henkel is featured in over 80 awards globally. Here is a selection of the recognition Henkel has received from customers, distributors, institutes, and other stakeholders in Australia & New Zealand. 

New Zealand’s Most Trusted Brand 2016

Schwarzkopf was named New Zealand’s most trusted brand for hair care in the 2016 Reader’s Digest Trusted Brands Awards.

Australia’s Most Trusted Brand 2015

Schwarzkopf was named Australia’s Most Trusted Brand in hair care for 2015, taking the top spot in the highly competitive category, in the Reader’s Digest Trusted Brands Survey.

Australian Product of the Year Awards 2015

Schwarzkopf Nectra Colour received Australia’s ‘Best Hair Colour Product’ at the 2015 Australian Product of the Year Awards. Product of the Year is the world’s largest consumer-voted award for product innovation, polling over 16,000 shoppers.

Favourite Hair Colour at Australia Priceline Pharmacy Pinky Awards 2015

Members of the public voted Schwarzkopf Brilliance Intense Permanent Colour range as their ‘Favourite Hair Colour Product’ at the Priceline Pharmacy Pinky Awards 2015.

Innovation Award from Lion

Henkel New Zealand was recognized with an Innovation Award from Lion Beer, Spirits & Wine (NZ) Ltd., for providing state-of-the-art adhesive labeling solutions to the beverage company.

Priceline Store Support Award 2014

Henkel has won the Priceline Store Support Award at the annual Australian Pharmaceutical Industries (api) Supplier Excellence Awards. The award was voted for by the Priceline stores, one of Australia’s largest pharmacy retail chains.

Australian Product of the Year Awards 2014

Schwarzkopf’s Extra Care Ultimate Oil Elixir Serum has been chosen as the ‘Best Hair Care Product’ for the Product of the Year Awards 2014. Product of the Year is the world’s largest consumer-voted award for product innovation. In Australia, the Product of the Year seal is backed by the votes of over 16,000 consumers.